About Def Jam South East Asia
Since its game-changing launch in 2019, Def Jam South East Asia has a growing roster of fresh talent and is home to young, multi-racial and multilingual ground-breaking artists such as Yonnyboii of Malaysia, Indonesia’s A.Nayaka, RIGHT based in Vietnam, IronBoy from Thailand and 8 BALLIN’ from the Philippines along with the likes of Yung Raja hailing from Singapore.
The label has evolved the hip-hop movement in the scene with more than 30 exciting talents throughout the region and has quickly widened its footprint with significant milestones including the Coach x Def Jam SEA Virtual Concert which showcased 13 artists across four countries, as well as the JDT collaboration for the football club’s official anthem titled “Pioneers” with Malaysia’s very own hip-hop maestro, Joe Flizzow and the legendary Snoop Dogg. Def Jam South East Asia is leading the future of Asian hip-hop as the label continues to elevate the next wave of artists at the forefront, on a regional and global level.